The Old State

The Old State is a marketing agency at 1720 Ocalla Ave in Dallas (75218). It was founded in 2007, which makes it older than 75% of the SEO companies we track in the city. The team is listed at 11-50 people. Its profile covers Web design, Advertising, Marketing strategy, SEO.

Clients rate it 4.8 out of 5 across 17 Google reviews, more than the city median of 17; 94% of those reviews are five-star, against 97% across Dallas. When we searched “seo agency near me” from Dallas on 30 September 2026, it appeared at #16; that search was led by Lewis SEO with 14 reviews.

Where the score comes from

Those three parts give an Explorer Score of 79/100, which places The Old State 8th of 87 SEO companies in Dallas. How the score works.

Reviews in detail

94% five-star and 6% one- or two-star, against 97% and 1% across Dallas. 17 reviews is more than 46% of local SEO companies have, and among the 62 with ten or more, its review-weighted rating beats 10%.

Google Maps check

We searched “seo agency near me” from Dallas on 30 September 2026. The Old State came in at #16, ahead of 85% of the 74 SEO companies checked. The top spot went to Lewis SEO, which has 14 reviews. An SEO company that cannot rank itself for its own service in its own city has not shown it can rank you.

What the data says

Strengths:

• 19 years in business, against a city median of 12.
• Active profiles on 4 social networks.
• An owner-managed Google Business Profile.
• Open seven days a week.

Check before you sign:

• Only #16 on Google Maps for “seo agency near me”.
• Buys Google Ads while ranking low organically, so ads may be doing the work.

Best for: SEO plus a new website.

Services, website and presence

Services listed

Marketing agency, Advertising agency, Website designer (3; local median 3)

Website

theoldstate.com — “Expert Dallas Web Design & Digital Marketing | The Old State”

Built on

Platform not detected, about 2 pages, HTTPS, domain 19.1 years old

Contact page / booking

Yes / No

Social profiles

X, Facebook, Linkedin, Instagram

Google Ads

2 ads seen, most recently February 2026

Google profile

Owner-managed, 1 photos, open 7 days a week

Contact email

Not confirmed

Questions to ask The Old State

1. You do not appear on the first page of Google Maps for “seo agency near me”. How do you win clients, and what results can you show for them?
2. You run Google Ads for your own business. What share of your clients come from referrals and organic search?
3. Where does your own business rank on Google Maps for "seo agency near me" in this city, and why?
4. Which three clients can I look up on Google right now to see the rankings you built?
5. What do you do in month one, and what will I see in my reports by month three?
6. Do you build links, and where from?

Quick answers

Is The Old State a good SEO company?

The Old State is a solid option in Dallas. Its strongest signal is 19 years in business, against a city median of 12. Before signing, note only #16 on Google Maps for “seo agency near me”.

How many reviews does The Old State have?

17 Google reviews at an average of 4.8. That is more than 46% of SEO companies in Dallas; the median has 17.

Where is The Old State located?

1720 Ocalla Ave, Dallas, TX 75218.

What does The Old State do?

Its Google profile lists Marketing agency, Advertising agency, Website designer. We tag that as Web design, Advertising, Marketing strategy, SEO.

Sources: Google Business Profile, the business's website and our Maps check. Figures as of 17 October 2026. ← All 87 Dallas SEO companies, ranked